Τετάρτη 18 Ιουλίου 2012

Lana Del Rey - The new face of H&M

It is confirmed that the singer Lana Del Rey will be the new face of the autumn campaign and the Christmas adverts for H&M.
According to Chloe Bowers, the PR manager of H&M, they were looking for a style icon and a singer to model their autumn/winter 2012/13 collection and Lana was the perfect choice.
The theme of the campaign is a modern and feminine woman with a soft attitude. Curves and waist are important in autumn's silhouette.
Lana Del Rey quickly made a sensation with her music and her style too. The way she dresses and does her hair is inspiring for many young girls and brings back the 60's culture.

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